We bring people together 

to discover incredible plant-based food 

from all corners of the world.

No Meat May is a registered charity that challenges people to eliminate meat from their diets for 31 days, for 4 big reasons (health, environment, animals, and food security).

Launched in 2013 by a couple of passionate creatives wanting to do some good – No Meat May started with thirty of their friends giving up meat for the month of May.  Many of whom are now active contributors and part of the No Meat May team. 


With participation more than doubling year on year, No Meat May is now a global campaign, with thousands of new recruits participating each year. And surveys confirming more than 90% of people reduce or eliminate meat ongoing. (No Meat May 2021 Impact Report)


Meet the team

Ryan Alexander

Ryan is the Co-founder & Managing Director of No Meat May. Former Director of Corporate Services at Cancer Council Australia, Ryan is passionate about evidenced based information, building healthy & empowering communities, and the power of incredible food to change up culture, and help create a more sustainable and compassionate world. 

The big inspiration was a mind-blowing talk at the Sydney Opera House by Jonathan Safran Foer about his book Eating Animals. The call to action was clear: we need to cut back on animal protein and cut back fast. I walked out inspired to eat less meat, and to learn how to do it well. 

From then on it was an adventure of trying new things, learning and unpacking inherited thinking about the 'need' to eat meat to be healthy. No Meat May was started to share what I'd learned and inspire some much needed cultural change.

My partner Guy was a big influence showing me how easy it is to live meat-free. His non-preachy style worked for me - leading by example with no judgement for not knowing what I didn’t know.

Working on No Meat May I’ve come to realise you have to experience new things for yourself, and be open to learning to make long term changes. And that it certainly doesn't hurt to have a partner with a great repertoire of awesome veggie recipes.

Guy James Whitworth 


Guy is the Co-founder & Creative Director of No Meat May. Guy is an award-winning artist who studied fashion and has worked in costume making for much of his professional life. Guy brings the graphics, the laughs, and the design concepts to No Meat May.

Born and raised in the North East of England surrounded by rural farmland, it was the plight of farm animals that led Guy to plant-based eating from a young age. 


Re-occurring themes in Guy's art practise are the celebration of diversity, challenging all forms of injustice, racism, ageism, gender stereotypes, sexual identity, community isolation and taking something ‘everyday’ to present it in a way that heightens its relevance and challenge the viewers pre-conceived ideas.

This isn’t a million miles away from the work Guy does with No Meat May where his wish to draw attention to the injustice of factory farming and lack of animal rights takes form and finds its voice.

Felicity Kitson

Communications guru, Felicity is a self-titled first-class word nerd who has crafted copy for No Meat May since its inception in 2013. An active member of the No Meat May Committee, Felicity leverages her skills and network to ensure No Meat May keeps moving forward reaching new people year on year. 

Laura Goatley 

Graphic designer and social media extraordinaire, Laura brings our social strategy to life, curating a content calendar to communicate why No Meat May is a challenge that everyone should get involved in. Working with our Dietitian consultants, Laura has pulled together interactive meal plans to ensure recruits stay the course, and experience the best of plant based eating.  

Amy Vuong

Since joining the team in 2017, Amy's graphics, poster designs, and engaging animations have helped the campaign connect with a new audience. Amy is also a complete gun at project management and ensures we optimise our time and the campaign rolls out bigger and better each year.    

Gianluca Acciarito

Gianluca has filmed and edited a series of catchy cooking demonstrations to inspire recruits to stay the course, trying their hand at a Sri Lankan coconut kale salad, or a Tofish with creamy mash. A member of the team since 2019, G has also built the No Meat May YouTube channel, and featured in and worked on our 2021 campaign promo. 

Sammantha Fisher, Tamara Kenneally, Nicola Bailey and Paul Hilton 

Sammantha, Tamara, Nicola & Paul's beautiful photography features on our website, in our reports & socials, on campaign posters and in participant emails.  Their powerful visual story-telling helps connect us with the impact of our choices on others and on the natural world we are all part of. 

Jodie Milne

One of the original No Meat Mayers from 2013, Jodie joined the Committee in 2019 and has been instrumental in growing the campaign through ambassador outreach and event management. 

Jackie Wolf

Cinematographer, artist and activist Jackie joined the team in 2019 and has been instrumental in both sourcing funding opportunities, and creating compelling content to inspire people to sign up for the No Meat May challenge.  Jackie co-wrote, produced and filmed our 2020 campaign promo. 

Caroline Trickey 

Dietitian, food lover and passionate cook, Caroline helps us curate scrummy meal plans, film cooking demos, provide nutritional advice, and answer media calls. 

Our Partners


The power to change the world for the better is in our hands. 

What are we going to do with all that power?